Grabbing Your Attention: Flavors

Grabbing Your Attention: Flavors

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Companies spend a lot of money figuring out how to get the attention of the people who they would like to buy their product. 

Let’s take a look at some strategies used by tobacco companies.

Reference(s):

  1. American Thoracic Society. (2018, May 23). Widely used e-cigarette flavoring impairs lung function. ScienceDaily. Retrieved September 7, 2020 from www.sciencedaily.com/releases/2018/05/180523172310.htm
  2. “The Health Effects of Vaping on Teens | Learn More | Flavors Hook Kids – California Tobacco Control Program – English.” Accessed September 8, 2020. https://www.flavorshookkids.org/.
  3. Lee, W. H., Ong, S. G., Zhou, Y., Tian, L., Bae, H. R., Baker, N., Whitlatch, A., Mohammadi, L., Guo, H., Nadeau, K. C., Springer, M. L., Schick, S. F., Bhatnagar, A., & Wu, J. C. (2019). Modeling Cardiovascular Risks of E-Cigarettes With Human-Induced Pluripotent Stem Cell-Derived Endothelial Cells. Journal of the American College of Cardiology, 73(21), 2722–2737. https://doi.org/10.1016/j.jacc.2019.03.476